In five focused modules, you'll set up the exact opt-in, welcome sequence, and automation that turns strangers into subscribers — and subscribers into buyers. No agency. No guesswork. No shortcuts.
You know email is where the money is. Everyone told you: build your list. So you did. But a list does nothing on its own.
Meanwhile, the creators making real money from email aren't working harder than you. They built a system once — and now it runs without them. Every new subscriber gets welcomed, nurtured, and led to an offer automatically. That's the whole gap. Not talent. Not luck. A system.
Every subscriber who joins your list and never hears from you is a sale you already paid for — then threw away. A working automation would have welcomed them in the first 10 minutes, built trust over the first week, and offered something to buy. All on autopilot. All while you slept.
The tools to do this are not expensive. The setup is not complicated once someone shows you the right order to do it in.
A step-by-step program that walks you through building a complete, automated email engine — from technical foundation to a sequence that sells. No fluff. No theory. Every module ends with something built and live in your own account.
The unglamorous step almost every course skips — and the reason most emails fail. Set up domain authentication, configure your sending settings, and ensure your emails reach inboxes, not spam. Get this right once and it pays off forever.
A list grows from a great offer, not a generic "subscribe" box. You'll create a lead magnet people actually want and build an opt-in form designed to convert. Includes a form-building walkthrough and high-converting layout examples.
This is the heart of the system. Build a multi-email automated sequence that triggers the second someone subscribes — introducing you, delivering value, building trust, and naturally leading toward an offer. Includes the full sequence map and copy templates.
Now your system makes money on its own. Build a behavior-based automation connected to a real action so the right follow-up fires automatically every time. This is where your automation tool and payment tool talk — you'll see exactly how to wire it together.
A 15-minute monthly routine. Learn which numbers actually matter (and which to ignore), how to read your dashboard, and the small tweaks that compound into bigger results over time. Your system doesn't just run — it improves.
12+ proven, fill-in-the-blank email templates: welcome emails, value emails, sales emails, re-engagement emails. Plug in your voice, hit send.
Printable, step-by-step checklists for every technical task in the program. Tick the boxes, nothing gets missed.
Pre-mapped automation workflows you can copy — including how to connect your store and email tool so a sale triggers the right follow-up automatically.
Bring your screen, your questions, your stuck points. Get them solved live. This is your safety net — you are never building alone.
A members-only space to ask questions between calls, share wins, and get feedback from people building the exact same thing. A rising tide — not a ghost town.
This is a build-it-yourself program — guided, supported, but hands-on. You'll finish with a real asset because you built it.
I build email automation systems for businesses at XPI Solutions, where wiring together opt-ins, sequences, and sales triggers is part of what I do every week.
Honestly? I was confused by these tools too. When I first got into email marketing I spent hours staring at dashboards, second-guessing every setting, and watching emails land in spam folders with no idea why. The platforms felt overwhelming — like they were built for people who already knew what they were doing.
I didn't quit. I kept building, kept testing, and eventually the pieces clicked into place. I figured out the right order to do things, the settings that actually matter, and how to connect the tools so they talk to each other automatically. What used to take me days I can now set up in an afternoon — and I've done it for real businesses at XPI Solutions, not just for myself.
I'm not teaching theory I read somewhere. I'm teaching the exact process I use to build these systems for clients — just slowed down and broken into steps you can follow yourself.
XPI has been outstanding to work with. Their team helped me transition my website smoothly, cleaned up my backend systems, and set up the foundation I needed for digital products and email automation. They communicate clearly, follow through on what they promise, and make the entire process feel simple.
This is the done-for-you version of what Set It & Sell teaches you to build for yourself — same foundation, same automation, same result.
Follow the first three modules, take the actions, and if you don't have a real, working welcome automation live in your account within 14 days — email us and we'll refund you in full. The risk is ours. Your only job is to do the steps.
Hiring an agency to build this for you costs $1,500–$5,000. Set It & Sell gives you the same system — and the skill to run it forever.
One-time payment · 14-day money-back guarantee
Not ready to claim a spot today? Join the waitlist and you'll be the first to know when the founding cohort opens — and you'll lock in the $297 founding price before it returns to $497.
No spam. Just one email when the doors open.
You can keep collecting emails that go nowhere — or spend a few focused hours building a system that works for you every day from now on. Set It & Sell turns it on.
Get Set It & Sell14-day guarantee · Lifetime access · Founding price for first 25 students